Career Opportunity: Marketing Assistant



The Marketing Assistant directly impacts the client experience as a highly trained professional with extensive knowledge and skills to support a busy and complex organization.


#1 This position takes a leadership role in running the day to day operations of the Marketing Department.  In addition, the position will create and manage an online printed materials reference platform with our printer.  This individual will work with printer and bank teammates on materials updates and keeping materials in stock and current.  They will also assist with website updates using Kentico, create marketing schedule using Kadince platform, and assist with social media placement (Sprout Social platform), along with video creation.  The position calls for a person with public relations and marketing experience who can write press releases, blogs, and sales support materials.  This position will manage the work of the Marketing Department's summer intern and oversee the management of the Bank's ice cream truck program.  The Director of Marketing and the President shall make decisions regarding corporate donations throughout the community, while the Marketing Assistant assumes oversight of the management of the donations program.  

#2 The role calls for an individual who possesses a mastery of standard English usage and a thorough understanding of marketing communication as well as the ability to review and edit the Bank's printed materials.  This person will be expected to track and maintain communication and printed materials, inventory all mediums/platforms where communication is present, and create a calendar to ensure printed materials, onhold messages, advertising, and digital platforms are all updated regularly.  Provide administrative support to the Director of Marketing and Leadership Team as appropriate to include oversight of the compliance program and promotional items.  Graphic arts experience is a plus.



The position demands superior communication skills and a commitment to delivering error free finished products. This individual should be able to effectively convey information within and outside the Bank and work with a variety of constituents. They will work with all areas of the Bank and be able to make decisions quickly and with authority. They will be trusted to represent the Marketing Department and the Bank with professionalism and with the talents the position requires.

1. A self-starter who proactively pursues opportunities for promoting the Paducah Bank WOW brand.

2. Superior communication skills to clearly and effectively convey information. Strong listening skills.

3. Enthusiastic and friendly with a strongly positive attitude.

4. A conscientious decision maker who enjoys being a member of a team.

5. Organizational abilities to handle multiple projects at one time.

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