Bank Commercial Wins 4 Telly Awards

Paducah Bank’s 2013 holiday television commercial has received multiple TELLY awards in the annual national competition for local, regional, and cable video projects.

The television spot won a Silver Award for Videography, a Bronze Award for Editing, a Bronze Award for Use of Humor and a Bronze Award for Lighting.

The TELLY awards recognize outstanding local, regional, and cable TV commercials and video projects. Winners represent the best work of advertising agencies, production companies, and corporate video departments in the country.

A prestigious judging panel of more than 500 industry professionals, each a past winner of a TELLY and a member of the Silver TELLY Council, judges the competition. Less than 10% of entries are chosen as winners of the silver TELLY. In 2013 the TELLY awards received nearly 11,000 entries from all 50 states.

“We were thrilled to get this notification after submitting our holiday television commercial for consideration in this competition,” said Susan Guess, Senior Vice President of Marketing at Paducah Bank. “This video is just one more piece of the bank’s overriding mission to not only provide exceptional financial products and services, but to lift up all that is wonderful about our hometown. Our team of marketing creatives did a terrific job of bringing our message to the community.”

The television commercial was written by Darlene Mazzone, President of Mazzone Communications, and produced by Curt Stewart of Emerging Media Productions under the supervision of Guess. “In this business there is really nothing more gratifying than a collaboration that results in something terrific like this Paducah Bank spot,” commented Mazzone.

“It is terrific to be able to bring home another set of awards this year,” commented Curt Stewart. “We won seven awards earlier in 2013 for another Paducah Bank television commercial. Obviously the bank and our creative team are producing quality work in our hometown that’s being recognized on a national basis. That’s a win/win for Paducah Bank and Paducah!”